Privacy Policy

1. Information We Collect

We may collect information that you voluntarily provide when you use our website or contact us, including:

• Your name

• Email address

• Telephone number

• Information you provide when contacting us through a website form

• Information you provide when requesting information about our services or appointments

We may also automatically collect certain non-identifying information when you visit our website, such as:

• IP address

• Browser and device type

• Pages visited

• Date and time of your visit

• General information about how visitors use our website

2. Health Information

Please do not submit detailed medical information, medical records, diagnoses, or other sensitive health information through a general website contact form unless specifically instructed to do so.

If you are an existing or prospective patient, we may direct you to a secure patient portal or scheduling system for information that requires additional privacy and security protections.

Patient health information collected and maintained as part of your care is subject to our Notice of Privacy Practices and applicable privacy laws, including HIPAA where applicable.

3. How We Use Information

We may use information you provide to:

• Respond to your questions or requests

• Contact you about appointments or services you have requested

• Provide information about Vital Core's services

• Improve our website and services

• Maintain website security and functionality

• Comply with applicable legal and regulatory requirements

We do not sell your personal information.

4. Website Analytics and Cookies

Our website may use cookies, analytics tools, or similar technologies to help us understand how visitors use our website and to improve website functionality and performance.

These technologies may collect information such as pages visited, general location information, device information, and website usage patterns.

You may be able to adjust your browser settings to refuse or limit cookies. Some website features may not function properly if certain cookies are disabled.

5. Third-Party Websites and Services

Our website may contain links to third-party websites or services, including scheduling, payment, social media, or other platforms.

Examples may include:

• Jane

• Instagram

• Facebook

• Other third-party websites or services that Vital Core may use

Once you leave the Vital Core website, the privacy practices of the third-party website or service will apply. We encourage you to review the privacy policy of any third-party service before providing information.

6. Scheduling and Patient Services

Vital Core may use third-party platforms to provide appointment scheduling, patient communication, billing, payment processing, and related services.

Information submitted through those platforms may be governed by the privacy policies and terms of those services in addition to applicable healthcare privacy requirements.

Please use the secure patient portal or other designated secure system when submitting sensitive health information.

7. How We Protect Your Information

We take reasonable administrative, technical, and organizational measures to protect information collected through our website from unauthorized access, use, alteration, or disclosure.

However, no website or method of transmitting information over the internet can be guaranteed to be completely secure.

8. Sharing of Information

We may share information when reasonably necessary to:

• Provide services you have requested

• Operate and maintain our website

• Work with service providers who assist with website, scheduling, communication, payment, or business operations

• Comply with applicable laws, regulations, legal processes, or governmental requests

• Protect the rights, safety, and security of Vital Core, our patients, visitors, or others

We do not sell personal information collected through our website.

9. Children's Privacy

Our website is intended for a general audience and is not directed toward children under 13.

We do not knowingly collect personal information from children under 13 through our website.

10. Your Choices

Depending on the information involved and applicable law, you may have choices regarding your personal information, including the ability to:

• Contact us regarding information you have provided

• Request correction of inaccurate contact information

• Opt out of certain marketing communications

• Adjust cookie settings through your browser or available website settings

Requests relating to protected health information maintained as part of your patient record are handled under our Notice of Privacy Practices and applicable healthcare privacy laws.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our website, services, technology, or legal requirements.

When we make changes, we will update the “Effective Date” at the top of this policy.

We encourage you to review this page periodically for the most current information.

12. Contact Us

If you have questions about this Privacy Policy or how Vital Core handles information collected through its website, please contact:

Vital Core Physical Therapy & Wellness
Cynthia Covian-Hernandez, PT
409 W Huron St, Suite 300
Chicago, IL 60654

Phone: 312-945-8468
Email: cynthia@vitalcoreptwellness.com
Website: vitalcoreptwellness.com

13. Notice of Privacy Practices

If you are a patient or prospective patient and would like information about how Vital Core uses and protects your protected health information, please see our Notice of Privacy Practices.

A copy of the Notice of Privacy Practices is available upon request and is posted on our website.